The deal gives Unilever’s Indian unit a stronger foothold in the premium beauty segment, adding to its portfolio of brands like Dove, Pond’s, and Lakmé. Minimalist, known for its actives-led skincare products, reported annual revenue run rate of over ₹5 billion and has been profitable since inception.

Hindustan Unilever Ltd announced the acquisition of premium skincare brand Minimalist for ₹2,955 crore on Wednesday, January 22. HUL’s beauty and wellbeing segment, which it aims to boost with the Minimalist acquisition,

Minimalist raised Rs 110 crore ($15 million) from Unilever Ventures, the venture arm of Unilever, which also operates HUL in India, to scale its business

FMCG major Hindustan Unilever Ltd on Wednesday reported a 19.18 per cent rise in consolidated net profit at Rs 2,989 crore in the December quarter, boosted by the sale of its 'Pureit' business.The company,