The luxury category has spent two decades perfecting the cinematic homepage, but is now over-optimizing for the wrong ...

Spirit Airlines is preparing to cease operations after talks of a government bailout failed to materialize, according to a ...

Generational shifts and rising competition are accelerating hotel brand conversions across Asia, particularly in mid-scale ...

Havila Voyages completed what may be the longest passenger voyage ever run on biogas — a 12-day trip along Norway's Bergen-to ...

There is a growing population who move through the global economy without fitting the categories the travel industry has ...

Google is expanding its AI Max advertising product — which goes beyond keyword-based campaigns and connects ads to AI ...

Wyndham beat first-quarter earnings estimates on April 30, 2026, and pitched AI tools as the offset for franchisees pinched ...

As its merger with Sun Country gathers pace, Allegiant CEO Greg Anderson talks to Skift about the future of low-cost flying.

Royal Caribbean Group posted a better-than-expected quarterly profit, but the Iran war is expected to leave a mark on its ...

So the big acquisition of Expedia by Uber didn’t happen, despite all the speculation over the years. But at least a baby step ...

Whitbread announced Thursday a major strategic overhaul that includes selling freehold properties worth $2 billion.

Travelers are interested in high-quality service at the right time, even if it comes from AI, argued Traveloka and Klook ...