Tracking form submissions is a crucial aspect of marketing success, as it allows organizations to gather valuable data about their audience and their preferences. By keeping track of the forms ...

With iOS 14, Apple is requiring app developers to tell users about and have them opt-in to tracking. Google announced today that its first-party iOS apps will stop using certain tracking methods to ...

An overview of events you can track by default and how to set up custom events in GA4, along with suggested use cases for each. Google Analytics 4 (GA4) rebuilt the platform from the ground up with a ...