To succeed in their role, product managers must understand the market, audience, and demand for a particular software, hardware, or service product. They must also have a deep understanding of ...

Jeff Tompkins is a writer and teacher of English as a Second Language living in New York City. He was born in Hartford, Connecticut, in 1967 and was educated at Brown University and University College ...

Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising and web design and development. Before joining the team, she was a Content Producer at Fit Small ...

Confusion about product leaders’ role and value persists. Most often, those outside of product conflate product leaders with their project management counterparts. While there is an overlap in general ...

Because I teach a course on product management at Harvard Business School, I am routinely asked, “What is the role of a product manager?” The role of product manager (PM) is often referred to as the ...

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