Using segments in Google Analytics can be a powerful way to track multiple campaigns. Segments define and track particular sources of traffic and you can set them up directly from the dashboard of ...

Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. These cryptic words, presented in a 468-by-60-pixel image, appeared 30 years ago in the ...

How do you do more in the same time? Tools. If I use Photoshop®, why do I need other tools? They are faster. Sometimes you need beautiful creatives, so you use Photoshop®. At other times you need ...

Banner ads are the most ubiquitous form of marketing on the Internet. Since the days of Geocities and MySpace, banner ads have peppered the World Wide Web, advertising everything from free iPads to ...