Social media algorithms change constantly, making it hard to maintain consistent reach and engagement. This article breaks ...

Learn how recommendation algorithms, streaming recommendations, and social media algorithms use content recommendation systems to deliver personalized recommendations. Pixabay, TungArt7 From movie ...

In this edition of Founder FAQ, Petra Smith, founder and Managing Director of the UK-based marketing consultancy Squirrels&Bears, answers: “How can I make my content go viral on social media?” You can ...

In today’s digital-first landscape, social media plays a critical role in shaping audience engagement, brand perception and customer relationships. For communications and marketing professionals, ...

Tighter regulations, advancing AI integration, and a desire for greater authenticity will continue to re-shape what social ...

What if I told you that social media isn’t just a chaotic swirl of memes, trends, and endless scrolling, but a carefully orchestrated battlefield where every post, like, and share is part of a larger ...

Social media companies know the power of reinforcement and do their best to deliver this to you to keep you hooked. However, there are things you can do to counter-control these attempts to keep you ...

Today’s young adults are the first generation to grow up entirely within a digital world shaped by algorithms. According to Pew Research, 84% of U.S. young adults (ages 18 to 29) use at least one ...