I'm seeing it more and more. Fly gear inspired by the NFL, MLB, college football, music, and musicians. Is this a good thing, or pure capitalism in bad taste? I'm guilty of it. I'm a University of ...

As all seasoned fly-fishermen know, rivers tend to reach a kind of perfection in the waning light of the day. The drift boats have left the water, wind that foils a back cast often subsides, and the ...

Get any of our free daily email newsletters — news headlines, opinion, e-edition, obituaries and more. Simms Fishing Products is set to be sold to a global investment firm along with several other ...

Just weeks after announcing a plan to purchase outdoor recreation company Fox Racing, Anoka-based Vista Outdoor Inc. has lined up another multimillion-dollar acquisition. On Wednesday, Vista announced ...

Calling all Dead Heads who also happen to be anglers and boaters. Simms Fishing just launched a limited release of gear and apparel related to the iconic band. According to the folks at Simms, it’s a ...

A collaboration that unites fishing culture with counterculture. Some things don’t need to be explained—they just feel right. The flow of water, the pulse of great music in an idyllic setting, and the ...

Get any of our free daily email newsletters — news headlines, opinion, e-edition, obituaries and more. A longtime local fly shop and fishing outfitter has been sold to Simms Fishing Products. Simms, a ...

Catching largemouth bass can be relatively simple once you know where they live and what lures to use. This fishing guide for beginner's gives you all of the information needed for a fun first day on ...

Tell us about how the pandemic year-and-a-half affected Simms? As soon as it hit, we thought our numbers would be off by 35%, so we took steps to shore up the company and cut every expense we could.