SAP is combining its Customer Success and Customer Services and Delivery organizations into a single Customer Value group, headed by Thomas Saueressig, its member of the executive board of SAP for ...

SAP (XTRA:SAP) is restructuring its executive board and organization to unify customer facing operations under a new Customer ...

SAP's CEO says his company is reshuffling its board to accelerate its AI strategy—creating a new Customer Value Group and shifting leadership roles. Read more here.

SAP SE Chief Executive Officer Christian Klein announced a plan to shake up its executive board to focus on artificial ...

SAP (XTRA:SAP) announces a major executive board reorganisation, creating a new Customer Value Group focused on artificial ...

SAP SE, a top provider of cloud-based enterprise resource planning software, said today it’s expanding its generative artificial intelligence push with a host of new capabilities available now within ...

Customers with cloud services can now choose from three tiers of support, some of which will now be provided by AI.

SAP CEO Christian Klein opened SAP Sapphire 2025 by highlighting today’s business uncertainty and emphasizing SAP’s focus on helping customers adapt to new trade rules, regulations and technologies.

SAP's CX pursuits are flying under the radar - but does that mean SAP lacks a CX strategy or commitment? Check out my review of SAP's latest CX moves, including a catchup with Ritu Bhargava, President ...

As the company ramps up sales of its ‘Rise with SAP’ cloud migration/digital transformation offerings, SAP is focused on simplifying interactions with partners. SAP is making significant changes to ...

On March 11, Mark Ritson and leaders from BMW, Essity, and Sinch break down what’s driving change in customer engagement, and ...

The expert team at Freeform Dynamics offer news and views on the latest hot topics, and pragmatic advice based on real-world experience and meaningful research studies. When I worked for JD Edwards, ...