DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programmatic enablement of inventory from ...

The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.

DirecTV Advertising has announced the programmatic availability of its DirecTV Remote inventory, allowing digital buyers ...

NEW YORK, NY, UNITED STATES, December 9, 2025 /EINPresswire.com/ -- Place Exchange by Broadsign, the leading supply-side platform (SSP) for programmatic Digital Out ...

The Digital Place Based Advertising Association (DPAA), an industry trade group spanning out-of-home media and advertising technology, on Monday released its first programmatic standards for digital ...

Screen and TV media for the first time have tied with billboard media as the largest asset category with both claiming 29% of spend in the second half of 2024. This reflects the growing weight of ...

Today, (April 23rd, 2024) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced its second programmatic media owner partnership in mainland China. VIOOH has ...

DirecTV Advertising has announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programm ...

In the second article in our series covering programmatic digital-out-of-home (pDOOH), in association with JCDecaux, Tom Bottomley, director, programmatic at Journey Further, examines the value ...

DOOH has allowed for significant growth; Kubient, a full-stack digital audience marketing platform, claims to be introducing the first real-time bidding solution for digital out-of-home advertising ...

Investments in programmatic advertising keep growing, which means that the industry’s evolution is not going to stop in the foreseeable future. Continuously offering new opportunities to both ...

With its new geospatial ad units, programmatic OOH SSP Place Exchange built a programmatic way for marketers to serve their ads across any mobility media inventory located within a particular ...