Nine in ten items at the check-outs of supermarket convenience stores would be considered ‘very unhealthy’, according to Food Standards Agency guidelines. The vast majority of these were chocolate ...

Could children's pester power (the influence kids have over their family’s eating behaviors) be a force for promoting positive and healthy eating behaviors at home? A study by researchers suggests ...

Children's pester power may contribute to improvements in their family environments in terms of their food consumption and parenting practices. Pester power is the influence that children have over ...

This article was co-authored by Sarah Campbell from the University of Newcastle's School of Psychology. Kathy Chapman is a co-investigator on research projects funded by the Australian Research ...

Children's pester power may contribute to improvements in their family's food environments. A new study highlights the potential for children to influence food consumption and habits at home. Children ...

The Government plans to criminalise the advertising industry’s attempts to use “pester power” to snare children, at the insistence of the European Commission. The move, made by the Department for ...

To understand the power of toy licensing as a marketing tool, take a pre-schooler to the supermarket. In the canned food aisle the child is sure to want the Barbie beans or the Postman Pat pasta and ...

Timothy Gill is affiliated with the Australian and New Zealand Obesity Society. He receives funding from Cancer Council of Australia, Australian Department of Health and Ageing. Junk food is one of ...

Parents who give in to nagging from their children spend an extra £2billion on things they don't need every year. New research found the average child costs their parents 460 pounds by nagging them ...

Plenty of people judge a woman to be a bad mother if she doesn’t give more of herself to her children than her husband does (iStock) Any adult who has taken a child to a shop will likely have ...

‘No darling, we are not getting an entire toy zoo for the living room’ (Picture: Ulrich Baumgarten via Getty Images) Once again the list of top-10 must-have Christmas presents has been announced. That ...

From credit cards to cough drops, from painkillers to toiletries, it's pester power everywhere! From credit cards to cough drops, from painkillers to toiletries, it's pester power everywhere! From ...