This article was produced by National Geographic Traveller (UK). When British Airways (BA) launched its revamped frequent-flyer scheme on 1 April, it probably didn’t anticipate the furore that would ...

However, a shortcoming of this successful approach is the oversaturation of ‘me-too’ programs giving limited differentiation in rewards for customers. Research by Capgemini states 90% of customers ...

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. In 2024, experiential loyalty, AI-driven capabilities and ...

Dom Winchester, strategy director at Nectar360, explores the psychological quirks that make for the best retail loyalty schemes. When I was a child, my father used to offer me cash if I got good ...

If you shop at the Co-op, you'll no longer be able to earn points on your spending under its loyalty scheme. Any accrued balances will also need to be spent or donated by the end of the year. Here's ...

DUBLIN--(BUSINESS WIRE)--The "The Future Of Grocery Retailing - All About Platforms/Ecosystems and Tech: Loyalty Schemes, Retail Media And AI Agents" report has been added to ResearchAndMarkets.com's ...