Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.

Leaked Google documents has given the search industry proprietary insight into Google Search, revealing very important elements that the company uses to rank content. Thousands of leaked documents, ...

An internal Google document leak reveals the secrets to ranking in Google Search. Credit: Beata Zawrzel/NurPhoto via Getty Images The key to online success is usually dependent on one major factor ...

Google has updated its search ranking algorithm to "more strongly affect the sites that host explicit videos but don't allow Googlebot to fetch those video files" which may lead to a "significant drop ...

I am seeing some early signs of an unconfirmed Google search ranking algorithm update, maybe some small shifts, starting yesterday, Sunday, October 1st. Only a couple of the tools showed volatility ...

Many of the ranking factors involved in Google Search’s super-secret algorithm have purportedly leaked. This leak sheds light on how Google Search seemingly operates and which attributes it uses to ...

Overview Search Generative Experience (SGE) and AI‑driven ranking reshapes the SEO landscape in 2026.Core Web Vitals, ...

Imad is a senior reporter covering Google and internet culture. Hailing from Texas, Imad started his journalism career in 2013 and has amassed bylines with The New York Times, The Washington Post, ...

It should be clear to everyone that the Google documentation leak and the public documents from antitrust hearings do not really tell us exactly how the rankings work. The structure of organic search ...

Google’s SearchLiaison responded to a plea on X (formerly Twitter) about ridiculously poor search results in which he acknowledged that Google’s reviews algorithm could be doing a better job and ...