Google today launched a new hub called Analytics Academy, a new hub for digital marketers and analysts to stay up-to-date. The site features free community-based video courses about digital analytics ...

In an effort to help digital marketers become more data savvy, Google launched the Analytics Academy in October of last year. The first course Google offered attracted 145,000 students. with more than ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. Digital marketers who use Google Analytics can gain new ...

Adding a certification can enrich your knowledge and boost career potential. What you need to know to pass the Google Analytics IQ certification. Many marketing professionals are getting ...

How well you understand your website traffic will ultimately determine the success of your marketing and advertising efforts. And there’s more involved in performance analysis than simply reviewing ...