When it comes to marketing and customer engagement, a striking trend has emerged: the fusion of digital and physical realms, commonly referred to as "phygital" experiences. This innovative approach ...

In today’s rapidly evolving technological landscape, the fusion of Virtual Reality (VR) and Robotics is crafting a new frontier that is set to redefine the realm of physical interactions. This ...

This is an important study showing that movement vigor is not solely an individual property but emerges through interaction when two people are physically linked. The evidence is convincing, supported ...

An updated method for directly observing physical interactions between cells, could allow scientists to one day map every possible cell interaction. One of the fundamental goals of basic biology is ...

One of the fundamental goals of basic biology is understanding how diverse cell types work in concert to form tissues, organs, and organ systems. Recent efforts to catalog the different cell types in ...

In a recent study published in Nature, researchers systematically mapped the surface proteins on human leukocytes to examine interactions between their cell-surface proteomes and develop a physical ...

As humans, touch is the first language that we are introduced to. It's a fundamental form of communication that determines how close, safe, seen, and related we are to the other person. For many ...