To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

The oldest registered trademark in the United States dates back to 1870, when it was filed by paint manufacturer Averill. Against the backdrop of Chicago, an eagle is depicted holding a paintbrush in ...

After rebranding with three-dimensional, chrome-effect logos in the 80s and 90s, carmakers from Nissan to BMW are reverting to flat designs to retain relevance in the digital world. We've rounded up ...

If you want your logo to stand out, it can help to take some cues from the past. Retro logos—designs that utilize elements like vintage typography—can evoke nostalgia and create strong emotional ...