The Direct Marketing Association has modified its DMAChoice program, dropping the $1 online verification fee and allowing consumers to opt out of receiving catalogs on a brand-by-brand basis without ...

Direct mail continues to prove itself as more engaging and profitable. Positioning it as part of an integrated strategy can unlock powerful results.

Opinions expressed by Entrepreneur contributors are their own. Since the Great Recession, there’s been a trend in America to shed all physical mail. Many companies stopped mailing catalogs, direct ...

Royle Printing is pleased to announce that Mike Sipala is joining Royle Printing as a senior account executive. Mike will be responsible for developing and enhancing business opportunities in the ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Today’s marketing channels are primarily digital, with ...

The internet hasn’t killed off the mail-order catalog. Discover a list of popular mail order catalogs from direct-to-consumer clothing and home brands who are banking on physical snail-mail pieces as ...