GR Digital Marketing, a USA-based digital marketing agency offering a range of expert services, is happy to announce the launch of its newest and best case study, where the company goes into depth on ...

The Parkinson’s Foundation’s first experiment in digital advertising paid off handsomely. A $10,000 test-case purchase of Google ads tied to search keywords netted $90,000 for its 2015 year-end ...

When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...

The Chinese third-party marketing data technology provider aims to help advertisers make the most of their digital ad spend. In 2019, global digital ad spend is predicted to rise by 17.6% to US$333.25 ...

At the turn of the 20th century, American marketing pioneer John Wanamaker lamented that “half the money I spend on advertising is wasted; the trouble is I don’t know which half.” Over a hundred years ...