Everyone wants to get consumer behavior back to “normal,” but normal is not coming back, if it was ever here. So what do retailers and brands have to look forward to from consumers in 2024? Here are ...

Skyrocketing premiums and shifting consumer behavior are reshaping the U.S. auto insurance landscape heading into 2026.

Listening becomes the CX strategy. When data is treated as a continuous conversation rather than a repository, brands can ...

Many forces can affect consumer behavior, yet recently I can’t think of one greater than the pandemic. This reality, coupled with timing and opportunity, allowed many industries to thrive, especially ...

Consumer behavior is evolving rapidly, with self-gifting trends, loyalty integration, and experiential spending creating ...

Opinions expressed by Entrepreneur contributors are their own. The biggest benefits to conducting customer behavior analysis are customer satisfaction and, in turn, revenue. The more satisfied ...

Lloyds Banking Group has launched a trial with behavioural health fintech Good With to use a psychology-based approach to ...

In business, a key part of effective marketing is knowing the customers needs, wants and desires. Much of this can be predicted by the behaviors in the market and knowing the ideal customer for your ...

Not all unethical customer behavior is equal. An interesting question then arises of how to distinguish between different types of unethical customer behavior, consider its consequences, and responses ...

The entire study of customer behavior is dedicated to examining the factors and motives that form purchase decisions, as well as the emotional, mental, and behavioral responses and influences these ...

Lululemon is struggling to win back customers. The retailer hopes a major change to its products will fix declining sales. Lululemon is planning a bold leadership change that's raising concerns.