Securing a top spot on search engine results pages greatly increases the chances that potential customers will click and visit a brand’s website. Top rankings on SERPs not only drive traffic and ...

Forbes contributors publish independent expert analyses and insights. I write about fitness, health and wearable tech Algorithms have taken on an almost mythical significance in the modern world. They ...

One of the world's biggest companies has found itself in hot water. Google is dealing with the effects of a massive leak that claimed to expose the inner workings of its search engine. The leak came ...

Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.

Apparently, some internal documents from Google were accidentally posted online recently, revealing snippets of useful data about that secret recipe. They may change how you design your website.

Google updates search algorithm to combat explicit deepfakes, improving content removal and adjusting rankings to protect users from non-consensual imagery. Google updated its algorithm to combat ...

This guide will help you get the most out of YouTube, understand the platform's algorithm and gain visibility for your best videos. YouTube has the second-highest number of active users making it the ...

The original version of this story appeared in Quanta Magazine. If you’ve been making the same commute for a long time, you’ve probably settled on what seems like the best route. But “best” is a ...