Scion has a new purpose in life. As of now, Scion is a mobility brand of Toyota’s—but not the lame kind of mobility. Like ...

Toyota’s Scion brand returns with a wild hybrid concept, hinting at a nontraditional future filled with experimental mobility ...

You probably heard about Toyota's "Project Genesis" initiative in the late 90s, and how the project came crashing to a halt, no thanks to the short-lived Toyota Echo. However, Toyota didn't make it to ...

No doubt, if you saw the word "Scion" in the headline before seeing the lead image on this story, you might have anticipated a revival of Toyota’s former youth-courting brand that ran from 2003 to ...

If there is one defunct car brand that I entirely miss, it would be the Toyota-based sub-brand known as Scion. Established in 2003 and sold exclusively in the United States and Canada, Scion attempted ...

2026 will mark the 10-year anniversary of the death of Scion, a short-lived offshoot of Toyota that targeted younger buyers in the U.S. and Canada. Few consumers have likely missed Scion in the years ...

Fiat has already announced it will bring its small Topollino EV to the US, but it will be sold as a NEV (Neighborhood Electric Vehicle), meaning it can only be used like a golf cart. Perhaps Scion ...

The Japanese automaker plans to use its resurrected sub-brand for much more than Tacoma-powered hybrid off-road buggies.

The automaker is reportedly putting some serious thought into building its Tacoma-powered hybrid buggy for real.

The Toyota bZ4X, the company’s first fully electric vehicle since a mid-90s RAV4 variant, is on the radar of those looking for a new EV. Toyota partnered with Subaru on design and development, with ...