Alphabet's Google said on Tuesday it would put artificial intelligence into the hands of more Web surfers while teasing a $249.99-a-month subscription for its AI power users, its latest effort to fend off growing competition from startups like OpenAI.

Google chose to ‘silently update’ publisher controls’ with ‘no public announcement.’

Ads are coming to Google AI Mode and to AI Overviews on desktop.

If you log into a site with a password Chrome thinks you should change, the browser will give you the option to do it right away in one click.

A lot of that vision rests on AI Mode in Google Search, which Google is starting to roll out to everyone in the US. AI Mode offers a more chatbot-like interface right inside Search, and behind the scenes, Google is doing a lot of work to pull in information instead of making you scroll through a list of blue links.

The Aura glasses are expected to launch for consumers between the end of this year and early next year, likely costing thousands of dollars.

Commentary: When I saw Google's AI shopping feature that wants to be like Cher's closet in Clueless, I had some serious questions. But I admit, Google surprised me.

Google's new AI tech, including Veo 3, Flow, and Gemini, was used to create films like Ancestra. Other AI movies are coming.

Google I/O 2025 was largely dominated by AI agents that will parse the web for users, representing a new paradigm that could replace Search.

Unsurprisingly, the bulk of Google's announcements at I/O this week focused on AI. Although past Google I/O events also heavily leaned on AI, what made this year's announcements different is that the features were spread across nearly every Google offering and touched nearly every task people partake in every day.

The bad news is that Google still won’t let you turn off the widget, which is a mandatory part of the Pixel home screen, just like the Google search bar at the bottom. Making it smaller will at least go some way to appeasing Pixel owners who’ve long hoped for the same home screen flexibility as other Android phones.